Ad thingy

1. Animal Activists, people who are against cruelty towards animals: PETA (People for the Ethical Treatment of Animals), Mercy for animals, and Freedom For Animals.
2. These advertisements are intended for animal lovers, pet owners, people who shop at Walmart, and people who buy cosmetics.
3. We can tell by the subjects and the strong messages that the imagery conveys.
4. The purpose of these texts  in order to generate support and provide awareness. Their creators want to stop animal cruelty and give every animal a good life.
5. PETA appeal to pet owner’s emotions by using a photo of a dog and his owner with sad expressions. Mercy for Animals made an anti-cruelty ad for cruelty against farm animals using the picture of a caged pig. They used words like please, suffer, and crammed to appeal to the viewers
6. The images are sad, graphic, and upsetting, with words such as suffer, crammed, and cruel to make the point that these animals are suffering. In the picture for Mercy for Animals, “Walmart Does” is a key phrase that relates to many people world wide due to the popularity of the store.
7. The ads, as a group, appeal to the viewers emotions by using the words crammed, suffer, and cruel in order to convey an anti-cruelty towards animals message.